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Dribbles Coffee & Donuts
Project Type
Logo & Branding
Date
April 2024
Client Location
The Big E, Springfield, MA
Dribbles Coffee & Donuts is a brand built at the intersection of handcrafted indulgence and basketball history. Our work for Dribbles included the creation of a distinctive logo system inspired by dripping donut frosting and the iconic Basketball Hall of Fame, followed by a comprehensive brand standards guide to ensure consistency across print, web, and environmental applications (including Electronic Menu Boards). We also designed custom packaging that highlights the interactive “dribble-and-dunk-your-own-donut” experience, along with apparel and promotional items that bring the brand’s playful, sports-driven personality to life. From concept through execution, every element was designed to feel energetic, memorable, and unmistakably Dribbles.


















































